Chips Ahoy!, "St. Louis"-style.

Remember when some dude in STL brought bagels to work sliced "St. Louis style"—sliced like bread instead of like a bagel? Yes? No? Maybe?? ANYWAY, here's a truly (sorry for using the word, but) viral tweet we created right in VM’s kitchen in less than 15 minutes based on that silly trending topic that got retweeted by Complex and subsequently picked up everywhere from Mashable to the New York Post to local St. Louis news.

 
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Click here to see the real-time Tweet performance.

Not bad.

Credits

Creative Director: Mike Zuckerman
ACD: Daniel Gonzalez
Sr. Copywriter: Fico Ramirez
Sr. Art Director: Junior Narvaez
Editor: Tiffany Cooper
Agency: VaynerMedia
Client: Chips Ahoy!/Mondelez, Inc.